New CFO for MIDAQ Outdoor Living
With the latest acquisition of Svenska Bad, the MIDAQ Outdoor Living business area continues to grow at a rapid pace. The business area consists of, besides Svenska Bad, also Hillerstorps Trä, Gårdsman, and Simons Industri.
To meet the expansion, the management of MIDAQ Outdoor Living is strengthened with a CFO which, together with the CMO, COO, and CEO, constitutes the business area management.
The new CFO will be Jonas Andersson, who most recently came from the investment company Qvana Invest, where he has been CEO and partner since 2016. Before that, Jonas was Head of Finance at EQT in Stockholm for about ten years. Jonas will start with MIDAQ on September 1.
-MIDAQ Outdoor Living enters a new phase where we strengthen the organization to meet future growth and support existing organizations in the business area. Anders Mårtensson took over as CMO a year ago, Mats Berg as COO 6 months ago, and we are happy that Jonas Andersson now joins the team, says Jonas Netterström, CEO of MIDAQ Outdoor Living.